Designer: Erica Su
Project Type: Produced, Commercial Work
Packaging Content: Chinese tea
Location: Taipei, Taiwan
KaiMon | Taiwan Tea House Spring Gift Box
This brand services different areas tea in Taiwan since Taiwan is the hometown of high quality tea.
“KaiMon” in Chinese means “Open Door”. It describes the warmth feeling of “open door and come home”. Color and texture design is to blessing, also give thanks to mountains that cultivate tea. The idea is using clean geometry shapes to represent the tough of mountain.
Wash -colors represent vibrant life of spring. Use three elements of mountains: wind, water and sun to design three small boxes inside the package. Boxes can be flexible used for tea or different tea cake. Rounded paper design for boxes reduce printing process and keep eco -friendly. Connect the idea of blessing and thanks to mountains.