Black outside – White inside



Design: Rustam Usmanov
3d artist: Andrew Sylka
Project Type: Concept
Location: Russia, Moscow
Packaging Contents: Chokolate
Packaging Substrate / Materials: Paper & Foil

This Project is a series of chocolate packaging.

The idea is based on the construction of chocolate – Black outside – White inside and vice versa. We conducted a metaphor from this specificity of chocolate to the theme of skin color, then carefully selected famous characters whose biography most sharply related to this topic.

Of course, to understand the essence, viewer should be familiar with the short biography of the heroes of the package. The authors of the project argue that the chocolate contains no gram of racism.