Granola

Design: Agência BUD
Creative Director: Franklin Zampani
Designer: Bruno Lodovichi
Project Type: Concept
Location: São Paulo, Brazil
Packaging Contents: Granola, chocolate, almonds, goji berry
Packaging Substrate / Materials: Plastic, Stand up Pouch
Printing Process: Flexography

Concept created using unplugged typologies and living colors, we create larger consumer intimacy, leaving the product with a visual unit set and defined, so making a consistency in the mark and facilitating identification at the POS.