Tirol Treze Tílias

In creating the visual identity for Tirol Treze Tílias, we sought to express in every detail the cultural heritage and artisanal rigor that define the brand. Inspired by the Austrian origins of the city of Treze Tílias, we developed an aesthetic language that combines sophistication and authenticity, reflecting the balance between tradition and modernity.

Every decision — from the graphic symbols to the typographic structure — was guided by a deep respect for the region’s history and the meticulous craftsmanship behind each cheese. The visual system was designed to evoke the atmosphere of European alpine culture, known for its centuries-old cheese-making traditions, while simultaneously embracing the Brazilian essence that characterizes local production. This duality strengthens the brand’s identity, positioning it within a premium universe without losing its emotional connection to origin.

The color palette, inspired by the landscapes of Tirol and the tones present in the Austrian and Tyrolean flags, reinforces the sense of authenticity and heritage. The graphic rhythm and supporting elements bring harmony and elegance, highlighting the product’s superior quality and the care involved in every stage of its creation.

As a result, we achieved a visual identity that communicates quality, origin, and trust, transforming the brand’s positioning into a striking and memorable visual experience. With Tirol Treze Tílias, tradition and design come together to tell a story of flavor, craftsmanship, and excellence — all shaped through the creative signature and meticulous work of Agência BUD.