Agency: Cue
Creative Director: Alan Colvin
Designer: Matt Erickson
Project Type: Produced
Client: Headwind Vodka
Location: Minneapolis, MN, USA
Packaging Contents: Vodka
Packaging Substrate / Materials: Glass, Wood, Paper
Printing Process: Digital, Foil Stamp, Emboss

As beautiful as it is intriguing, the Pacific Northwest is a place where convention is challenged, and open-minded exploration is rewarded with discovery. Headwind Vodka embodies the natural beauty and urban sophistication of the Pacific Northwest – from the packaging to the liquid, no matter where you are in the world.

Cue was approached to name and create the brand, packaging design, website, and launch materials for this new spirits venture.

Each bottle tells its own story with an authentic wooden wrap adorned with its unique batch number, bottle number and bottling date.