Packaging design for a series of raw bars suitable for vegans.
Nutree raw bars are a healthy snack, an easy energy solution during the day, something to munch on at lunch time, at work, at school or after your daily work-out. Every recipe is based on using raw and healthy ingredients.
The series includes matcha tea – dark chocolate, strawberry – praline, peanut butter, orange – carob and apple cinnamon flavours.
Foodwill’s idea was to use different styles, colors and fonts for each bar, as if they were designed by different artists. Each recipe’s basic ingredient is easy to distinguish. Plus, every flavour feels so fun and playful.