Jamme

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Design: Giuseppe Russo
Location: Italy
Project Type: Concept
Packaging Contents: Biscuits
Packaging Substrate / Materials: Aluminium
Printing Process: Digital printing

The goal was to make packaging modern and fun.

The biscuits inside the packaging are circular and very stuffed, so I used a font to remember this. The geometric shapes recall a modern style, one of the objectives is to approach a young audience in an innovative way.