Agency: SUMP DESIGN
Creative Director: Zi Huai Shen
Project Type: Produced
Product Launch Location: Asia
Packaging Contents: Gift
Printing Process: Digital printing
Have a taste, it is the homesick of missing autumn moon; have a taste, let all homecomings on mind reunion with the initial perfection. Sump Design uses tasting pomelo as the core concept which signifies the delicacy of tasting pomelo at the moment of full moon and the missing of homeland.
The image of past prosperity of the old house is integrated in the gift box to embody the after-taste of beautiful times.