Mihermano

Design: pizelato
Location: Mexico
Project Type: Produced
Client: Tinoco Sommelier
Sommelier: Osvaldo Tinoco
Product Launch Location: Americas
Packaging Contents: Beer
Packaging Substrate / Materials: Glass bottle
Printing Process: Offset and foil stamping

Mihermano is a great project thought to introduce beer culture to new generations through an exclusive first craft large size collection that includes red, lager, Dunkel, and porter ones from Monterrey, Mexico.

In this labeling visual system to launch this new large size beer, we use an integral graphic concept with chromatic code for each kind of beer taste, achieving eye-cathching and fancy labels and aim to identify each one as a part of a collection.

Each label has been printed in the offset and foil stamping system.