HEAT

Design: Erin Ruane
Location: United Kingdom
Project Type: Concept
Packaging Contents: Condoms
Packaging Substrate / Materials: Cardboard
Printing Process: Digital printing

Heat is a conceptual contraception brand that disguises condoms in matchboxes for when you’ve found your ‘perfect match’. The collection includes a series of individually illustrated custom matchboxes that disrupt the existing contraception market and encourages users to take greater protection in the heat of the moment.

What’s Unique?
This design is special as it disrupts the contraception market and takes packaging into a new form.