Derrick Lin

Global

Design: Fuse Collective
Location: Poland
Project Type: Produced
Client: Nivel System
Product Launch Location: Global
Packaging Contents: Measuring tools
Packaging Substrate / Materials: Paper, Plastic
Printing Process: Flexography, Digital printing, Screen printing

Nivel System is a manufacturer of measuring equipment, offering a complete range of products for every stage of construction. The brand quickly gained supporters thanks to reliability and good quality-price ratio. As part of our cooperation, we conducted a comprehensive rebranding of the brand and implemented a new visual identification system.

Our challenges

  • Lack of distinctiveness and freshness in overall brand image.
  • Brand image visually less compelling than competition.
  • Lack of consistency in marketing materials.
  • No visual communication guidelines.
  • Lack of clear brand positioning (what it is and who is it for)
  • Relatively low brand recognition

“NIVEL SYSTEM is the global brand providing professional measurement solutions for construction, founded in Poland. Our activity is based on many years of experience in the field of supply and service of equipment to such sectors as construction, architecture, surveying, industry, agriculture, etc.

We use our experience and we respond to market requirements, which is why our productions are based on many vendors from around the world which offers some of the best measurement components (e.g. from China, Japan, Taiwan, Germany, Poland) thanks to which we provide our customers with modern trends in measuring technology.

With a full range of reliable, efficient and high level of accuracy products users can enjoy a job well done. We delivery wide range of units, from optical instruments, through lasers interments and ending with helpful handy units such as: electronic levels, measuring wheels, measuring tapes, etc. To compliment these there is a full trade range of professional accessories supporting field measurements and all with affordable.”