Agency: Thin Studio
Creative Director: Ritz Colombo
Project Type: Produced
Client: Frais Monde
Product Launch Location: Italy
Packaging Contents: Cosmetic cream
Packaging Substrate / Materials: Paper, plastic, glass
ACQUA CREAM is a new formula created by the FraisMonde cosmetics research laboratories. It is a cream that becomes a soft watery gel that deeply penetrates the skin. It is the ideal formula to exploit the properties of the Repole’s sulfur water that is the main ingredient of the product. ACQUA CREAM is fresher than water and lighter than gel. The innovation is that it contains high-grade vegetable oils that make it an emollient. ACQUA CREAM is available in 4 different fragrances, with 4 different actions: purifying, high moisturizing, anti-redness soothing and nourishing.