Agency: Harcus Design
Creative Director & Designer: Annette Harcus
Designer: Phoebe Besley
Photographer: Stephen Clarke
Project Type: Produced
Client: Aylesbury Estate
Product Launch Location: Global
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, Paper
The Aylesbury Estate is located in Western Australia and named after the English town from which the Gibbs family hailed. James Dagley Gibbs originated from Aylesbury, Buckinghamshire and migrated to the Australian colony, Western Australia in 1844. James’ son Samuel was a pioneer in the Ferguson Valley – part of what is now the Geographe wine region.
Pater is Latin for father and this series is a tribute to the five generations of fathers and their rare unbroken chain of succession. Their toil and innovation shaped the land from its native bush into a family farm on which Aylesbury Estate now resides. The rolling hills and cool breezes on the estate combined with over 130 years of farming knowledge and experience have produced wines that are complex, and true to their unique environment. Only the highest grade selections make these two fine, small batch wines.