onlab

Italia

365 is an annual limited edition program reserved for a selected group of readers. It is a project by EfficaceMente, created by Andrea Giuliodori. The purpose of the kit is to help users achieve their goals through daily challenges. For this third edition, we have developed a binder that, when opened horizontally, can reveal the 4 agendas one at a time, in chronological order.

The box is made of cardboard covered externally with Fedrigoni Savile Row Tweed Aubergine, an elegant paper with a special texture that gives more value to the packaging. The interior is covered with Fedrigoni Sirio Color Arancio, creating a bright effect when the packaging is opened. The 4 agendas also have a cover in Fedrigoni Sirio Color Arancio to blend well with the interior. On the covers, we have planned a hot stamping with purple foil.

onlab

Italia
Credits:
Creative Director: Maurizio Cascio
Art Director: Raffaele Sabella
Project Manager: Francesco Delle Femmine
Visual Designer: Marco Calignano
Visual Designer: Angela Arillo
Visual Designer: Marco Omma
Visual Designer: Giulia Gerini
Client:
EfficaceMente