Liqueuer Label Special Design

Daria Lednova

In February 2024, I created the branding for the “Echoes of Family Relations 2024” contemporary art exhibition which took place in Belgrade, Serbia. As part of the exhibition program, the visitors could try and buy natural liqueurs created by the local “Spirit” brewery.

It was important for the liqueurs to match the event branding, so I created special bottle labels that blended smoothly with the main design.

5 unique tastes = 5 unique collages for 0,2l and 1l bottles.

The huge ear that people are holding on the collages is a part of the exhibition branding and I wanted to incorporate it into the label design as well. The collages turned out to be playful and funny. And their connection to the modern art exhibition makes the design valuable on its own.