Green Pett Supplements Packaging Design

Green Pett is a pet supplement brand under the care of White Crane Company, which produces organic products ranging from organic vegetable cultivation to various environmentally friendly agricultural products.

Green Pett produces two types of supplements, categorized as follows:

  1. 1Maxi Coat: A supplement for nourishing fur and skin for small dogs, large dogs, and cats.
  2. Synbio 7: A supplement containing probiotics to balance the digestive system for small dogs, large dogs, and cats.

Following the brief to design both products as part of the Green Pett family, adhering to the brand’s philosophy of using organic, environmentally friendly, and healthy ingredients for pets, the design adopts a simple, clean, healthy, and hygienic style. It utilizes printed plastic labels that wrap around the entire bottle up to the cap.

Design Guidelines: The goal is to explain the benefits of the products through imagery or symbols to make the packaging visually appealing and memorable for consumers, ultimately aiding in next-time sales.

Maxi Coat:

This supplement enhances the health of pets’ skin and fur. with packaging designed in a cool pastel color scheme. There are three bottles, each in a different color, for small dogs, large dogs, and cats. The design features butterflies flying around the pets, symbolizing the beauty of fur that even butterflies are enchanted by.

Synbio 7:

This supplement contains probiotics to aid in digestion, ensuring pets remain odor-free. The packaging design utilizes earth-tone pastel colors. There are three bottles, each in a different color, for small dogs, large dogs, and cats.

Flowers are used as a symbol, representing the fragrance (pets smell as sweet as flowers). Each type of pet is depicted holding a flower at the corner of its mouth, adding a whimsical touch.