Shiraneh Dairy- yogurt packaging

As a graphic designer at Shiraneh Dairy, I was tasked with redesigning the packaging for our popular yogurt products. Drawing inspiration from the rich history and architectural beauty of our hometown, Isfahan, I incorporated iconic landmarks into the packaging design.

This approach not only enhanced visual appeal but also strengthened brand identity. I implemented a color scheme that used black for the architectural elements, contrasting them with the packaging color, which varied according to the yogurt’s fat content. Despite printing limitations, I maintained brand consistency through the use of a defined box format and carefully managed color variations for the logo. This project reflects my passion for creative design and my ability to adapt to constraints while maintaining a clear brand vision.