Caviara Lick Like & Soft Rolls (Cat Treats)

TalkingPacks

İstanbul, Turkey

Klybeck Caviara Lick Like & Soft Rolls(Cat Treats)

Concentrated on reflecting each product’s content and characteristics. To align the “treat” theme with the packaging, we emphasized color and illustration usage.

During the design process, we carefully selected colors that match the contents of each reward treat. For instance, we used color tones associated with chicken for chicken-flavored treats and fish-compatible colors for fish-flavored ones. This approach ensured that the packaging visually represented the product’s content while providing quick and accurate information to consumers.

Additionally, we used illustrations to highlight the type of product. These illustrations not only enriched the appearance of the packaging but also clearly conveyed the product’s content, making it easy for consumers to understand which product they were purchasing. As a result, our packaging designs effectively reflect the quality and features of our products by combining aesthetic and informative elements through the use of color and illustrations.

 

TalkingPacks

İstanbul, Turkey
Credits:
Art Director: MELİKE ÖLÇER
Client:
Klybeck