TRIVEDA – AGUA DE KEFIR

MID-AIR STUDIO

Introducing a new drinks range from Triveda Life – organic, sparkling water kefirs. Conceived and designed in Ibiza for both local and international markets.

These water kefir are created from fermenting tiny kefir grains in spring water which creates a natural, gently sparkling product experience that is alive with billions of probiotics. This informed the brand design which takes it cues from this process. The brand’s inverted triangle symbol represents the water element. For this range, the triangle is rendered in vibrant multi-coloured dots to represent the active kefir grains working their magic to create these gently sparkling, gut-friendly blends together with the subtly bubbly taste experience.

The all-natural, organic range comes in 3 delicious and refreshing flavour variants – Hibiscus + Lime, Spirulina + Lemon and Lemon + Ginger with a colour palette on the dots chosen to reflect these ingredients. The cans are directly printed onto a silk finish aluminum base which is contrasted with a range of different finishes to the dots – a mixture of direct print/ metal show-through, white backed and raised matt varnish to capture the dynamism of the products and the vibrant flavours.