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Redefining Snacks with Culture and Fun. Chika Chika is a snack brand that brings a fresh perspective to snacking by introducing nachos made with cricket flour. The packaging is inspired by traditional Mexican drums, combining cultural authenticity with a lively and playful design. This approach creates a product that’s not only delicious but also perfect for sharing with family and friends. The fun and vibrant design serves to break the stigma surrounding edible insects, turning the idea of eating snacks made from cricket flour into an enjoyable and approachable experience. By incorporating elements of traditional.

Mexican cuisine and the cultural significance of edible insects, Chika Chika transforms cricket-based snacks into a celebration of flavor, sustainability, and heritage. This innovative packaging design communicates the brand’s mission to make cricket-based snacks both fun and meaningful, encouraging a new way of snacking while honoring Mexican traditions.

 

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Credits:
Lecturer: Low Poh Li
School:
Dasein Academy of Art