EKTIFA HONEY – Brand Identity and Packaging

Brand Profile

The Establishment focuses on advancing and improving the efficiency of agricultural & livestock production in the UAE, along with promoting the use of modern technology to achieve maximum efficiency and quality. The Establishment also seeks to promote research and development in these two sectors to improve food safety and diversify local products. With the strategic vision and continuous efforts, the Establishment contributes to enhancing the sustainability of the agricultural and animal sectors, which contributes to strengthening food security and achieving comprehensive development in the region.

Natural Organic. Diversifying local. Environmental Sustainability. Humans Well-being. Food Security

Packaging and Merchandise

Unique packaging design will create a  buzz for your product. It is known that packaging design affects consumers’ perception of the quality of the product, which impacts sales. I use the illustrations that I have drawn before to design the brand’s packaging and merchandise.

This is a characteristic, building brand awareness, and making the packaging more attractive and different from its competitors. These are some of the considerations that I take into account to keep this brand existing among the increasing number of competitors in the market.