Product Label and Packaging for Food and Beverage

Food Container Label Design

This label design is for the Brand ‘Madang’ which has a food business, i.e. rice bowls. I designed two label options for two varieties of food from their menu. I incorporated the color palette and mascot of the brand. In addition, I chose a bold and bold font for a modern, easy-to-read and minimalist impression.

Tomato Sauce Label Design

Who doesn’t love tomato sauce? Especially since this tomato sauce is made from tomatoes picked from an organic farm acknowledged by ‘HiO Sayur’. I designed a label for a jar of tomato sauce from their brand. This design is dominated by typography on the front with a ‘tomato’ image accent for a more unique impression and hopefully will catch the awareness of customers to purchase it.

Soda Can Label Design

Minimalist, modern, and definitive. Three words that inspirer the label design for the brand ‘BAAR’ which has a business in the field of soft drinks. Once I have drawn three illustrations as brand assets that can be used for marketing purposes. Exhibiting the logo, illustration, and product information on the front of the label makes this design minimalist, modern, and in line with the brand identity.

Slide Box Packaging Design

Every brand will need a slide box to package their products more compactly, beautifully, and attractively. This slide box is also used for marketing purposes. Therefore, it needs to be designed uniquely and in line with the brand identity. I drew an illustration as the cover of this box. Then include the logo at the bottom to create brand awareness.

Pizza Box Packaging Design

Pizza..Pizza..I think everyone adores this food. I designed a pizza box for the brand ‘Churito’ which has a business in the fast food field. This packaging shows a picture of pizza on the front for a more realistic and attractive impression. I also chose bold typography with bright colors to knock off the attention of customers. An attractive packaging design will make customers repurchase the product.

Wafer Packaging Design

Chocolate wafer packaging that emphasizes the product image inside. This aims to make it easier for customers to recognize the product before making a purchase. Although it emphasizes product photos, this packaging is still designed using typography and color palettes in the brand guidelines. Building brand awareness but sticking around realistic is the vision and mission of this packaging design.