Hellenic Routes Wine

Hellenic Routes Wine

Antonia Skaraki

Athens, Greece

Hellenic Routes Wine is a collection of Greek wines crafted exclusively for export, showcasing emblematic varieties such as Agiorgitiko from Nemea, Assyrtiko from Santorini, Vidiano from Crete, and Xinomavro from Naousa. Each wine reflects its land of origin, together shaping a portrait of Greece’s rich viticultural heritage.

The packaging is designed with a philatelic spirit. Each label reproduces an authentic Greek stamp depicting traditional regional costumes. These garments embody history, ritual, and identity, offering a glimpse into the fashions of an era when clothing carried pride and social status. It’s a glimpse into tradition and reveal how men and women expressed themselves in everyday life.

The bottle itself is by Phil the Bottle, a renowned refillable and nomadic design. Its sleek, flask-like form emphasises both portability and sustainability, encouraging reuse and extending the story beyond a single use.

More than packaging, Hellenic Routes Olive Oil is a cultural artefact, a travel book, and a collector’s item.

 

Antonia Skaraki

Athens, Greece
Credits:
Creative Director: Antonia Skaraki
Art Director: Andreas Deskas
Client:
Hellenic Routes Wine