For the illustrations, our starting point was the study of circular and irregular shapes obtained by creating prints with the snacks themselves.
Through this process, we managed to capture the organic essence of the snacks. By basing the packaging on these shapes, we not only created a direct link between the design and the product but also highlighted its artisanal and authentic character.
After obtaining the circular and irregular shapes from the prints made with the snacks, the next step was to fragment them in order to develop the characters featured on Quinto’s packaging. These organic forms served as inspiration to create visual characters that, while simple, bring personality and a playful narrative to the design.

