Polli Artisanal Honey

I designed the packaging for three types of Polli honey – mixed, lavender, and rapeseed – ensuring that I preserved and conveyed the brand’s message, while minimizing waste by using a band instead of a box. I aimed to use rounded, organic shapes and incorporated a pattern that evokes the flow of honey to reflect the product’s natural qualities.

In terms of colors, I applied the main brand colors for the mixed honey, while choosing purple and yellow shades referencing the flowers for the lavender and rapeseed varieties. The illustrations wrapping around the jar correspond to the type of honey, making the jar visually appealing even after removing the band, and the peek-through detail on the band adds a unique and playful touch.

My goal was to create a high-quality, modern, clean, and functional packaging design that harmoniously fits the brand’s world.