Skincare Concept

Design: Maggie Richards
Project Type: Concept
Location: Chicago, USA
Packaging Contents: Skincare products
Packaging Substrate / Materials: Plastic, Cardboard, Resealable Flexible Packaging
Printing Process: Offset and Flexography

This packaging was designed to belong yet stand out on the shelves in Sephora. Using color and foliage, each product has a personality related to the user experience. Consistent layout, spacing, and typography bind these products and clearly identify them as being a part of a larger skincare line. These basic products set the standard and allow of future products to easily be added and look like they belong.