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Materials

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INTLAB Identity

Design: YoursDesign Studio
Graphic designers: Oleg Agafonov and Katja Buzova
Project Type: Produced, Commercial Work
Client: Intlab
Location: Yaroslavl, Russia
Packaging Contents: Software
Packaging Substrate / Materials: Plastic, Paper
Printing Process: Digital printing, Screen printing

INTLAB Videoanalytics develops and maintains high-tech video analytics engines for ITS (Intelligent Transport Systems), AMS (automated control systems), and systems for security, accounting and logistics.

All divisions of the company have been united under the same brand identity. Linear graphic elements and two intersecting camera frames remind of solid road lines and help to highlight important information on the business card, the letterhead, the product presentation and the packaging design. The document template together with the business card are designed according to the international DIN standard in a way that makes it easy to manage and retrieve big data.

The presentation adds color to the whole identity and uses a linear style of icons in combination with large photos. The packaging design included creating a box, a black and white sticker, a craft pack, and a small custom label with a logo.

What’s Unique?
The packaging design included creating a box, a black and white sticker, a craft pack, and a small custom label with a logo. Combination of simple graphics, pure blue color, matte paper.