Cake Kits

A local cake-maker and whole-foods caterer, Sage & Grace are all about food that is nutritious, delicious, and easy for anybody to make.

Our task was to create a cohesive identity for the different arms of the business, along with packaging for their latest organic and gluten-free Cake Kits. We worked with the team to create a soft and beautiful brand that’s based on watercolour illustrations and peaceful tones (inspired by the childhood classic – The Very Hungry Caterpillar).