FroGin

PRODUCT DESCRIPTION

Cabana Co. introduces FroGin, a gin-based cocktail popsicle that brings together the refreshing experience of shaved ice and the fruity flavours of a ready-to-consume cocktail. Designed for social settings such as house parties, beach outings, and poolside gatherings, FroGin offers a fun and convenient way to enjoy a chilled alcoholic beverage. The challenge was to translate this unconventional product format into packaging that balances the playful nature of a popsicle with the sophistication of a gin-based cocktail.

SOLUTION

The packaging is designed to accommodate the product’s distinctive form while creating a cohesive visual identity that communicates its fruity, chilled, and cocktail-inspired character. The design brings together functionality and visual appeal, ensuring that the packaging complements the product’s unique consumption experience.