Madeleine de Pourpre – MELT ME

Madeleine de Pourpre – MELT ME

maud de pourpre

MELT ME is a collection of scented wax melts by Madeleine de Pourpre, a French candle and home fragrance brand. Its cloud-shaped pieces are handmade in France from plant-based wax. The gift boxes keep those small, rounded forms visible through a window in the front.

The words “melt me” occupy the window itself. Their large, flowing letterforms sit across the opening, so the product name and the view of the contents share the same space. Pale wax clouds provide the background to the lettering. A round hanging label identifies the brand and fragrance, while a ribbon tied into a bow frames the top of the box.

The selection includes the black MELT ME MINI box for Flamme Vanillée and brown versions of the larger presentation. In the black box, the light wax contrasts with the dark front and a red ribbon. The open-box photograph reveals six individual clouds. The brown boxes use burgundy ribbons and the same circular label layout across Satin Perle, Ticket Irisé and Flocon Pourpre.

These variations retain a recognisable front while allowing each fragrance name to remain distinct. The window, bow and label can be read together in a full view of the package, with the clouds visible before the box is opened. The accompanying images show finished products and their presentation within the collection.

This project is submitted by maud de pourpre on behalf of Madeleine de Pourpre, the brand and manufacturer. The visuals are existing assets from the brand’s catalogue.