Banana Crunch : Packaging Design & Bottle Design

BANANA CRUNCH® is a premium Kerala banana chips brand that brings traditional snacking into a playful, contemporary experience through distinctive visual storytelling, quality ingredients, and thoughtful packaging.

The brand celebrates the golden goodness of Kerala’s ripe banana chips, combining familiar flavours with a fresh and expressive identity. Its character-led illustrations, deep blue palette, and refined gold detailing create a distinctive presence that balances nostalgia with modern premium appeal.
From its signature illustrated packaging to its product-focused visual language,
BANANA CRUNCH® focuses on making everyday snacking feel more memorable. The result is a brand that brings together Kerala’s snacking heritage, playful personality, and contemporary design.

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Project — Brand Identity & Packaging Design
Category — Food & Beverage / Snacks
Focus — Kerala Banana Chips, Premium Snacking, Contemporary Brand Identity
Product — Kerala’s Ripe Banana Chips
Design Language — Playful · Premium · Nostalgic · Contemporary

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Creative Director & Brand Designer :
Vijay Raj N