Olearius Olive Oil Packaging

Olearius is a French olive oil brand. It began with an olive grove bought in Sardinia and became an oil merchant’s house that selects oils from around the Mediterranean, starting with Semidana from Sardinia and Aglandau from Provence. vrai studio joined in the summer of 2024 and took the project from the first idea to the final production files.

The name came first. From the Latin oleum, oil, and the suffix –arius, the one who makes or trades, Olearius means oil merchant.

The packaging carries that idea. A dark, flat, rounded flask, developed with a glassmaker, bears gold lettering: the name of the oil, its origin and the GPS coordinates of where it comes from. The black cap is stamped with the brand’s rosette. The bottle sits in a yellow box lined with small gold diamonds on black, closed with a ribbon printed with the same rosette, and goes home in a yellow paper bag with ribbon handles. Each oil has its own variation of the monogram.

Photography was part of the work: an iconic studio series, lifestyle images in Provence and white-background packshots for the online shop.