Molyaka dairy products

Design: Aleksandr Petukhov
Location: Russia
Project Type: Student Project
School: British Higher School of Art and Design
Course: Visual Communications
Tutor: Leonid Slavin
Packaging Contents: Dairy products designed specifically for children from 1.5 years and up
Packaging Substrate / Materials: Paper
Printing Process: Flexography

Concept is centered around the idea of capturing the first manifestation of a child’s self-expression.

I put a pencil in the hands of a 1.5-year-old child and allowed her to create whatever she wanted. Indeed, this is how children’s first visual communication occurs. This is a form of expression which cannot be confused with anything else and which a parent from anywhere in the world is able to recognize.