Masha Kulichkova
@marussiadesign
After a decade in the hospitality sector, I now bring a unique perspective to the creation of visual identities and brand strategies. I design cohesive, aesthetically compelling universes that convey a company’s personality and values through thoughtful and meaningful design. Awarded Silver at the Indigo Design Awards 2026 and recognised as a finalist at the DNA Paris Awards 2025, IDA Design Awards 2025, and Creativepool London Awards 2025, I have developed a design approach that is both strategic and emotive, where every detail enhances a brand’s distinctiveness, clarity, and recognition. My eye for visual composition and sensitivity to emotion allows me to create enduring identities that inspire trust and leave a lasting impression.
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Masha Kulichkova wrote a new post 1 month ago
Syrnik Mon Amour Pastries
A childhood breakfast, reimagined for today The syrnik, that little fresh-cheese pancake familiar to every […] -
Masha Kulichkova wrote a new post 6 months, 2 weeks ago
BAQli Clothing
BÄQli is a children’s clothing brand born in Switzerland. Comfort, aesthetics, and quality form the core philosophy of th […] -
Masha Kulichkova changed their profile picture 6 months, 2 weeks ago
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Masha Kulichkova wrote a new post 11 months, 2 weeks ago
Noisette pastries
Noisette reimagines traditional Russian walnut-shaped cookies, blending golden shortbread shells, caramelized milk […] -
Masha Kulichkova changed their profile picture 11 months, 2 weeks ago
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Masha Kulichkova's profile was updated 11 months, 2 weeks ago