The client wanted us to develop a brand identity and a product design for a new entrant in the non-alcoholic beverage industry. Dur idea was to create a product that combines classic barmixers with the functionality of an energy drink and a brand that addresses to urban creative leaders.

Awards that it won – Bronze World Medal at the New York Festivals, Distinctive Merit at Art Directors Club New York and Best Design 2008 at the Creative Review Annual.
Designed by STRANGE MATTER, United States.