Peters Kiss

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Designed by Studio Minieri, Australia.
Illustration: Domenic Minieri

Iconic Australian brand, Peters Ice Cream, has joined forces with legendary rock giants KISS to make their upcoming Monster Tour even sweeter by bringing back the famous Peters KISS ‘Thunderbolt’ ice block.

Studio Minieri was tasked with creating the look for the new packaging, advertising and point of sale material, which takes cues from the original 1980’s packaging and will be rolled out nation wide in February 2013.