Boutinot UK launches new brand
Leading UK wine distributor and producer BOUTINOT, has unveiled a new exciting Argentinean Malbec from Mendoza called Pablo y Walter, with all new packaging created by London award winning design agency, Biles Inc.
Symbolised by a handshake on the bottle, the brand is an homage to the friendship between two wine industry figures Paul Boutinot (Pablo in Spanish) and Walter Bressia (the wine maker).
Through the use of rich and bright colours the wine’s packaging also aims to reflect the vibrancy, culture and colour of Mendoza. “A good bottle of wine captures a time and a place and the spirit of the people that made it. Pablo Y Walter does exactly that” claims Anthony Biles, the agency’s creative director…
The wine is available throughout the UK in specialist shops and restaurants and retails at around £10 – £11.