Karmely Liquors

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Agency: artstudio
Designer: Artemis Kokkinaki
Client: Bekar International GmbH
Type of Work: Commercial Work
Photography: Fanis Mourtos
Country: Greece

Karmely Premium Llquors is a line of natural, innovative distilled beverages, consisting of a blend of wild herbs, honey and grape must.

The project includes complete product development from bottle choice to packaging design. The visual identity is based on the logo of Karmely, a seal that guarantees the quality and uniqueness of the product.

The products have the same design elements in order to create a strong consistent image, while the choice of different vigorous and elegant colors underlines the distinction between them.
The main objective of the design was to create a luxury packaging to introduce a new product that aims to become classic and targets high-end liquor connoisseurs.