20 Barrels Limited Edition Beer

Derrick Lin

Global

Creative Agency: Not Perfect | Y&R Vilnius
Art Direction: Irmantas Savulionis, Viktorija Rumiancevaite
Design: Irmantas Savulionis, Vilius Musinskas
Copywrite: Stefanija Jokstyte
Client: Švyturys – Utenos alus
Location: Lithuania
Project Type: Commercial Work

20 Barrels is a limited edition of Švyturys beer, matured for three months in oak barrels from whiskey. Exactly 20 barrels of this almost black stout was batched for last December. It is the most expensive Lithuanian beer money can buy (20 litas / 5.79 euro). Ever. Such a beer calls for appearance, worth your daddy’s smile having unwrapped one on Christmas morning. Some fathers clearly have behaved better last year…