Designer: Philippos Pyrialas
Project Type: Self Promotion
Location: Arta, Greece
We decided that the first product of our product range would be ultra high quality olive oil from our own estates that we keep and care in excellent condition without the use of artificial fertilizers, pesticides and of course without automatic watering. The estates are located in Peta – Epirus, a region whose geographical location with its ideal altitude and climate and its rich in organoleptic ingredients slopy and rocky terrain, create the ideal conditions for this particular crop. The olives trees are both Amfissa and Koroneiki cultivars and olives are harvested exclusively by hand during the night, placed in crates and not in bags to prevent deterioration during transport and are taken within short time to the olive oil press. There, they are crushed into a paste which is malaxed (mixed) in a special mixer for 35-40 minutes. Separation of oil with the use of completely COLD water follows and the oil is stored in special stainless steel tanks at a controlled temperature until bottling. Bottling procedure is free of filters presence in order to retain valuable polyphenols in olive oil. This method on one hand results in a reduced production but on the other hand it boosts the quality of oil, which is the primary issue in our case.
We designed and manufactured a unique and exquisite packaging in order to meet the standards of its content. Bottles are externally painted with a specific colour to protect oil from ultraviolet radiation, helping therefore to keep unchanged all characteristics and taste of it, at least until the expiration date.