Best Of Nature, short BON, only uses the most natural ingredients in traditional recipes for its finest oils, herbal mixtures and essences. But with a constantly growing product palette, it was important to establish a strategic and aesthetic focus for the brand. Nature refrains from the unnecessary. So does the new packaging design created by moodley brand identity. The high-class distillates and mixed spices now appear in a packaging that gives every product its space without failing to provide consistency. After the rebranding, packaging put the focus on the products – and with them on the finest essences of nature.