Derrick Lin

Global

Agency: Millford
Photography: Patrick Nagtegaal
Project Type: Produced, Commercial Work
Client: Verstegen Spices & Sauces
Location: The Netherlands
Packaging Contents: Spices & Sauces

In Mexico life is celebrated: eating together at a large table with family and friends is one of these life-celebrating rituals. This has inspired Verstegen and Millford to join hands and come up with a new brand called Mesa Mexicana. A brand with authentic Mexican products, of which the recipes were developed after an exciting journey across Mexico. The logo communicates the country’s joie de vivre; the packaging has a contemporary authentic character, because of its colours, patterns and typography.

The range comes in two series: brightly coloured Tex-Mex range and deeply earthly coloured Auténtica.

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