Red Envelope for Lunar New Year

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Designer: Giang Ong
Project Type: Self Promotion
Location: Ho chi minh city, Vietnam
Packaging Contents: Money notes
Packaging Materials: Paper

At the present, many children do not know and understand what the Tet (the Lunar New Year in Vietnam) is. They just know that the Tet holiday which is the day they can receive lucky money and they use them to buy some stuffs. Therefore, I choose Red Envelope to tell a short story for them to understand deeply what the traditional lunar new year is. Moreover, I chose Four Holy Animals of the Vietnamese and 4 elements that are combined together to create a renovation red envelope.

What’s Unique?
I use some traditional graphic elements, combine with the modern texture and use the gold foil to add over the paper.