Derrick Lin


Designer: Dorian Karczmarzyk
Project Type: Produced, Commercial Work
Location: Gdansk, Poland
Packaging Contents: Beer
Packaging Materials: Paper, Glass

Minimalistic logo and set of labels for enthusiastic brewer for his own brewery. The main goal was to join all three symbols from the name in one logo:

– “hop” (in polish colloquial language means ‘jump’)
– hop as itself
– ship steering wheel (which in polish is ‘ster’)

The second goal was to design simplistic set of labels for each beer from brewery and differentiate it with the colour of details.

What’s Unique?
Unusual arrangement of name, logo, etc. on the label