L’Essence Graphique

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Design Agency: JPM & Associés
Project Type: Produced, Commercial Work
Client: Compagnie Européenne des Parfums
Location: Dijon, France
Packaging Contents: Perfume
Packaging Materials: Glass, Paper

Our client wanted to develop a new concept under the brand By Christine Arbel for distribution in supermarkets.

This new concept was to offer sleek packs and be inspired by the selective universe and trend modes / Current arts: Scandinavian design, Pantone 2015 and pastel colors, graphic patterns … The goal was to stand out with trendy designs and attractive which can trigger the sale.