Thierry Pâtisserie & Chocolaterie (Student Project)

Design Agency: Anna Lindow, Nathalie Agnekil, Linnea Djurberg
Project Type: Student Project
School: Broby Grafiska
Location: Sweden

Our aim was to create a new face for Thierry Pâtisserie & Chocolaterie, to get them to embrace the French culture and to bring the company new life through a redesign of their graphic profile and packaging range. Thierry is a French café in Vancouver, we think that with the help of a redesign they could easily get a larger customer base and get recognized for the high quality brand they are. Thanks to a redesign, Thierry´s brand have a new graphic profile that reflect their goals of being a french pâtisserie with high quality products. With our redesign they will have a consistency through out the whole brand and an image their costumers can identify themselves with. They will also have a more cohesive packaging concept that fit their graphic profile and their products. With the new design they can expand their costumer base while still welcoming their old customers.