Creative Agency: Alexey Poteychuk
Project Type: Produced, Commercial Work
Client: Ursus Wines & Spirits
Location: Moscow, Russia
Packaging Contents: Sparkling Wine
Packaging Materials: Olive champagne glass, label (flexography, stamping, tactile varnish)
The brand identification and labels design have been developed by Alexey Poteychuk commissioned by the company Ursus Wines & Spirits.
The client has tasked me to make an emotional, sensory and active product design. The Italian roots were highlighted in the illustration of the gondolier with barrels showing the traditional Venetian gondola.