Vogel’s ‘Win Fresh Air’ Promotional Packs



Creative Agency: Design Activity
Project Type: Commercial Work
Design Director: Mark Stubbington
Client: Vogel’s Bread
Location: Bristol, United Kingdom

Vogel’s ‘Win fresh air’ promotional packs launched.

Vogel’s wanted to create a range of limited edition packs to promote the brands ethos of ‘loving the great outdoors’ – using both the packaging and a ‘Win Fresh Air’ competition.

With a clear brief to focus on nature, Design Activity developed a range of striking, vibrant insect patterns.

Using a different pattern for each bread variant and a simple, iconic balloon graphic to clearly show the competition element, they are sure to grab consumers’ attention on shelf!

What’s Unique
Range of striking & vibrant insect patterns, inspired by the great outdoors and nature.