Creative Agency: Estúdio Zingoni
Project Type: Produced, Commercial Work
Client: Buda Beer
Location: Belo Horizonte, Brasil
Packaging Contents: Beer
Packaging Materials: Wood, plastic
The “Buda Beer” is a new Brazilian brand of beer located in the town of Belo Horizonte in the state of Minas Gerais.
Developed by the master brewer Teodoro Amorim, the brewery “Buda Beer” produces with lots of hard work a range of craft beers for local sale and distribution.
The brand architecture is based on the junction of the iconic image of Buddha with the look of the brand’s founder, that has a big beard.
The shape of the label is based on the brand´s elements.