Olaf Swedish Sardines (Student Project)

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Designer: Alena Ploski
Project Type: Student Project
School: Shenkar College of engineering and design
Course: Packaging Design
Tutor: Dekel Bobrov
Location: Ramat-Gan, Israel
Packaging Contents: Sardines
Packaging Materials: Paper, Paint, Canned Sardines

Olaf, a fictional brand from Sweden, shown here is packaging for sardines in three different flavours: Spring water, Olive oil and Tomato sauce. The instant visual difference that a costumer sees are the color coded caps, which also add a pop of color to the otherwise black & white minimal design. The package is shaped like a fish that wraps around the can and can be easily removed to discover the nutritional information on the inside of the label.

What’s Unique?
Fish shaped, color coded